Author Archive
I first met Chad McDaniel, President of Execs in the Know, at the recent Customer Response Summit. I was honored to be invited as a guest on his radio show, Voice of the Customer, to discuss social media as an emerging customer response channel. Thanks to all of the listeners for their great questions, and […]
The Customer Response Summit [#crsummit ] is a powerful event meant to be a place for leading edge companies to share ideas, best practices and success stories with each other. I had the privilege to speak at the event and was a key contributor to a superb display of thought leadership in one of the […]
Mobile devices are becoming one of the primary portals Americans are using to manage their finances, access the Internet or shop online. In recent years, mobile banking has been introduced to consumers, allowing them to forgo conducting transactions at physical financial locations, and opting instead to process them through their mobile device. While the mobile […]
People love pictures and videos, but search engines ignore them when it comes to ranking your site. But there is a way to provide delightful photos and videos for your readers and please the search engines while you’re at it. And, it’s easy to do. When you add photographs and other media to your website, […]
You’ve selected key words and phrases to boost your web traffic and SEO (search engine optimization). So now what? In the “old days,” that is, before 2003, SEO specialists simply stuffed as many key words into a web page as possible. This often created pages unintelligible to humans, but search engines liked them just fine. […]