All the techniques for search engine optimization (SEO) we’ve looked at so far are designed to improve your SEO ranking in two ways: making your site relevant, and making it authoritative. For your site to be highly ranked, it’s not just what you know (your site content), but who you know (what other resources are […]
People love pictures and videos, but search engines ignore them when it comes to ranking your site. But there is a way to provide delightful photos and videos for your readers and please the search engines while you’re at it. And, it’s easy to do. When you add photographs and other media to your website, […]
You’ve selected key words and phrases to boost your web traffic and SEO (search engine optimization). So now what? In the “old days,” that is, before 2003, SEO specialists simply stuffed as many key words into a web page as possible. This often created pages unintelligible to humans, but search engines liked them just fine. […]
If you want your website to be found – and who doesn’t? – get in the habit of using key words effectively. Key words are the terms and phrases that people type into search boxes. When the key words that people type match key words woven throughout the content of your website, the search engines […]