Archive for August, 2011
In support of the upcoming Financial Technology Innovation Forum, I recently sat down with Finance IQ to share some insights on mobile applications for the Financial Services Industry. Check out our interview below. The impact mobile applications will have on Financial Services companies is not yet clearly defined. As mobile increasingly becomes an ever more […]
Quick Response (QR) codes are the latest tech gadget to engage folks with smartphones and other mobile devices equipped with a camera. These codes are fun, and simple to use. Just point the lens of your smart phone or other compatible mobile device at the code, and wait to see what pops up on the […]
For banks to maintain market share — and profit margins — in an uncertain economic climate, marketers will have to “think outside the box.” Please pardon the use of a cliché; in this case, it happens to fit. Increasingly, banks must walk the fine line between profitability and not letting new or increased fees drive […]