Archive for July, 2020

TBT: The Six-Cent Dollar

July 30, 2020

Currency has come a long way since its start in the fourth century BCE. We have arrived at a time and place where you can trade between three and four slips of intaglio-printed paper with the word “One” printed on them for a gallon of gasoline, between one and two thousand of them for a new […]

Posted in Digital payments | Comments Off on TBT: The Six-Cent Dollar

Things have changed since we last asked if anyone still needs bank buildings

July 27, 2020

The moment online banking became a thing, speculation about the demise of brick-and-mortar banks took off. Yet as recently as three years ago, experts were telling The Financial Brand’s Jeffrey Pitcher not to be in any hurry to write the physical bank’s obituary. Indeed, at about the same time, I pointed out that JPMorgan Chase […]

Posted in Digital payments | Comments Off on Things have changed since we last asked if anyone still needs bank buildings

TBT: Do you really want “We’re sneaky” to be part of your brand?

July 23, 2020

Thoughts on direct voicemail messaging Originally posted July 10, 2017. As stay-at-home policies continue, there’s a greater reliance on voicemail messaging—especially during this election year—so I thought this might be a timely reminder. Certain marketing tactics, legal though they may be, can be troublesome. Today’s ambivalence du jour concerns direct voicemail messaging.  As its name […]

Posted in Digital payments | Comments Off on TBT: Do you really want “We’re sneaky” to be part of your brand?

Recognizing recognition problems

July 20, 2020

Doubtless readers of this blog are aware of the limitations of facial recognition software. Among them are its troubles with identifying and authenticating people of color. And that’s no small number of people. Depending on whose definitions and statistics you accept, “people of color” refers to some 70 percent of the world’s population. In the […]

Posted in Digital payments | Comments Off on Recognizing recognition problems

TBT: Push, pull, and the gig economy

July 16, 2020

With the gig economy’s upsurge amid stay-at-home orders, I found it interesting to see how much has changed—and how much has not—since I originally posted this on July 20, 2018 Most marketers know a push from a pull strategy. True to its name, a push strategy pushes a product the market has yet to demand. 3M brand Post-It Notes provide a […]

Posted in Digital payments | Comments Off on TBT: Push, pull, and the gig economy