Social media has become a core platform for keeping people connected, and research shows businesses that rely on these networking outlets may boost their customer base. A recent study conducted by Nielsen reveals consumer opinion plays a central role in how well a business functions and attracts new patrons, with 90 percent of individuals saying […]
This year’s NCDM conference was a huge success. If you missed it, you missed Harland Clarke receiving the Gold Award for their partnership with Zions Bank in developing the Rapid Deployment Intelligent Onboarding Program. Check out how Zions and Harland Clarke are working together to increase customer engagement and retention through the use of data-driven […]
For those who missed this year’s BAI Retail Delivery Conference, you can view my presentation below. And be sure to visit my SlideShare profile for more presentations from 2011. Leveraging Social Media to Grow Customer Relationships View more presentations from Matt Wilcox
It has been three years and Wells Fargo is finally rebranding Wachovia, whom they purchased for $15.1 billion dollars at the beginning of the financial crisis. Their methods range from changing signage on Wachovia branches to rolling the Wells Fargo stagecoach down Pennsylvania Ave in D.C. In addition, customers (especially those in the D.C. area […]
The nonprofit organization in charge of Internet addresses (ICANN — Internet Corporation for Assigned Names and Numbers) has announced plans to allow custom suffixes named after brands, hobbies, political causes, and just about anything else. That is, for those who can afford it. Right now, a web address ending in .com or .org runs less […]