Author Archive
Email Marketing Lessons from the Direct Mail Dark Ages Part 1: The Bad We who do email marketing are heirs of an earlier profession known as “direct mail.” It is still practiced, profitably I might add, by holdouts. Perhaps you know some. Or perhaps you read about direct mail in a marketing history book. Though […]
A Maslowian Look at Emerging Payments Who would have thought that a high-tech company started by a hippie-esque guy who knew no better than to rip off the Beatles’ trademark, or a company started by youngsters who couldn’t even spell “googol” right, would, in a few years, present a competitive threat to credit unions and banks? […]
The encouraging, the ouch, and the plus ça change The payment industry and the payment-fraud industry are locked in a perpetual arms race. Each time our side develops bigger and badder defense weapons, the bad guys set to work inventing bigger and badder assault weapons. And so it goes, back and forth. One year from […]
It’s not every day that a sweaty shoe makes me think. Yesterday when my wife kicked off her ASICS workout shoes, I noticed this line on the removable insole: “Be better than yesterday.” That, I realized, says it. Especially with FinovateFall happening during the next two days. The financial services industry is obsessed with innovation. Rightly […]
I admit it. I’m an iOS junkie. Okay, okay, I’m an Android OS junkie, too. Call me fickle, but being in the business kind of requires me to be versatile. Last week was nirvana for my iOS side, which was eager to learn about the new iPhone 6 versions and, of course, Apple Watch. The […]