Author Archive
The moment online banking became a thing, speculation about the demise of brick-and-mortar banks took off. Yet as recently as three years ago, experts were telling The Financial Brand’s Jeffrey Pitcher not to be in any hurry to write the physical bank’s obituary. Indeed, at about the same time, I pointed out that JPMorgan Chase […]
Thoughts on direct voicemail messaging Originally posted July 10, 2017. As stay-at-home policies continue, there’s a greater reliance on voicemail messaging—especially during this election year—so I thought this might be a timely reminder. Certain marketing tactics, legal though they may be, can be troublesome. Today’s ambivalence du jour concerns direct voicemail messaging. As its name […]
Doubtless readers of this blog are aware of the limitations of facial recognition software. Among them are its troubles with identifying and authenticating people of color. And that’s no small number of people. Depending on whose definitions and statistics you accept, “people of color” refers to some 70 percent of the world’s population. In the […]
With the gig economy’s upsurge amid stay-at-home orders, I found it interesting to see how much has changed—and how much has not—since I originally posted this on July 20, 2018 Most marketers know a push from a pull strategy. True to its name, a push strategy pushes a product the market has yet to demand. 3M brand Post-It Notes provide a […]
Once things settle down, should financial institutions let remote workers continue working from home? Many sing the praises of work-from-home, but some sing a different tune altogether. Work-from-home is on the rise due to the COVID-19 pandemic. Reportedly, some organizations are finding they like it and might just keep it up. As a result, predictions […]